- Toyna Chin, San Francisco, CA
Business Process Outsourcing: How Can it Improve Your Online Business?
The business landscape is growing immensely. This growth involves trends that can help you become globally competitive and remain relevant in your industry. However, for most small and budding online businesses with the budget and workforce constraints, it is not possible to always invest in the latest trend. Fortunately, the industry of business process outsourcing is also growing, which can address these concerns and bridge the gap between these trends and small player businesses.
These days, not only and established companies can rely on business process outsourcing. All sizes and types of businesses can now take advantage of it to augment any business needs.
What Is Business Process Outsourcing?
To put it simply, business process outsourcing or BPO means leaning on third-party service providers to maneuver some of your business functions. It has been a growing trend since the late 1970s and early 1980s when the term first appeared. The most common types of business process outsourcing works are IT infrastructure, payment processing, HR responsibilities, engineering practices, designs, and administrative jobs like accounting. There are also growing numbers of business process outsourcing in sales, marketing, and customer service.
While the onset users of the BPO industry are mostly manufacturers, most industries in the business sector have now acquired business process outsourcing in their business models. Aside from making work more efficient and faster, it has made work processes more manageable, even when the geographical location is a challenge. It can work in interconnected networks that span across many miles, across international waters and countries.
How Can BPO Improve Your Online Business?
Leaning on business process outsourcing can provide many benefits for your company processes, which can improve your overall online business.
1. Gives Your Business Flexibility
If you have finally decided to build your business with your expertise, you may realize that it is complicated and not an easy walk to the park. One of the most complicated things you have to deal with is the things you need to invest in your business. These investments may include full-time workforce, infrastructures, or software systems.
With the concept of business process outsourcing, it will give you flexibility by giving you an option not to invest in additional fixed assets. It allows you to convert them first into variable options and costs. BPO gives you the opportunity and flexibility to scale your business fast but still be wary of hiring full-time employees and adding fixed facilities.
Because it makes your business and company more flexible, it helps you adapt to your business features much faster to any trends in your industry without the fear of losing your investment money or not having enough ROI. The business landscape is evolving quickly, and failing to adapt and adjust to these changes will leave your business stuck in the competitive pit.
2. Minimizes Cost
Perhaps the best benefit that business process outsourcing can provide is allowing you to work on an overall minimized cost. BPO helps your business improve its expenses by giving you flexibility with your expenses. It can save you cost on hiring your employees but still provide the best quality service your business or company needs.
You can also save on your overhead costs like less office space requirements, less office equipment and in some countries, less tax on your end. This option will help you redirect your saved funds to other activities like promotional campaigns and upgrade your crucial business processes that are beneficial to your company's growth.
4. Speed Up Your Process
When your business has a complicated workflow, it will slow down your process. Leaning on BPO can give you the benefits of speeding up your business workflow. It can simplify your process, thus saving you time that you can allot on other important matters on your business.
In cases like customer service, BPO providers can immediately attend to any customer concern and provide a perfect response time. This case is essential, especially if you are trying to build a good impression with your brand as customer service can be your unique selling point. IT will allow you also to divert your time and focus on other core areas of your business.
5. Skilled Workforce
Staying competitive and relevant in your niche industry involves having skilled and experts as part of your workforce. However, for small businesses and startups, this can be quite impossible. Hiring an experienced professional can be a massive expense on your part. Qualified employees usually have high costs that come with their impressive salaries. Their salary is enormous compared to the most novice in the field because of their expertise and acquired skills over the years.
Business process outsourcing companies give your company the chance to work with this skilled workforce who are experts in their fields. A typical sample for this is when you need IT experts yet could not meet their salary grades; you can opt to lean on BPO services to augment your IT needs. It gives your company the edge by working with experts in your industry without breaking your budgets. With BPO, it allows you that change to connect with the best and the most exceptional talents in your niche.
6. Time Zone Advantage
Besides giving you advantages on your cost, workforce, and flexibility, BPO can also give your time-zone advantage. As an online business, your clients are not limited to your local location. They can come from anywhere in the world, which means that some have a different time zone from yours.
For your outsourced customer service, they can be available round the clock to serve all of your customers despite the different time zones. They can answer queries, assist, or process payments immediately. There is also a significant opportunity to expedite work if your BPO company is located in a different zone. You can send your task in the afternoon, and they can work on it in their morning time zone while you sleep through the night.
Final Thoughts
The business landscape is growing to be more competitive each day. Alongside the pressure to run your business effectively, you need to find ways to remain relevant in your niche industry and target customers.
Leveraging on the BPO industry gives you a significant advantage to take the lead against your competitors. Whether you're a small business or a startup, you can take advantage of a pool of the best resources and employees with expertise in their field. Leveraging on the business process outsourcing industry allows you to become globally competitive and become ate par with established companies.
MARICAR MORGA
Maricar worked as a marketing professional for almost a decade and handled concerts, events and community service-related activities. Leaving her corporate job for good to pursue her dreams, she has now ventured in the path of content writing and currently writes for Softvire Australia - the leading software e-Commerce company in Australia and Softvire New Zealand. A Harry Potter fan, she loves to watch animated series and movies during her spare time.