Despite its viral dance video origins, TikTok is more than just a place for Gen Z to show off their killer moves. The fairly new app has already transformed the way we take in video content and is continuing to influence how brands interact and engage with their audiences.
While it could be easy to dismiss TikTok as a hip replacement for Vine or Instagram, there are many reasons why brands should take note of this video platform — starting with the fact that it has roughly 1 billion active monthly users.
With recently announced updates to its algorithm and design, TikTok is set on becoming more than just a flash in the pan. The app is now looking to offer users a more personalized experience with a simple goal —. ensuring that each user's feed provides them with content that they want, when and where they want it.
As a result, brands have to rethink their strategies when it comes to video content and how they're presenting themselves through this new medium. Below are four ways brands can leverage the power of TikTok to meet their marketing goals in 2022.
Online marketing is one of the most enjoyable places to be in. It moves quickly, there is a lot of work to be admired and plenty of expert sharing tips and campaigns they have seen while are phenomenal.
Marketing can feel enticing - after all imagine having the power to sell products with words and images? It is an amazing gift to have.
But marketing is competitive, hard work, and will drive you to the edges of your creative ability too.
So if you are new to marketing, what do you need to know?
As we are at the start of another year, a lot of businesses will be plotting out their marketing strategies for the year ahead. If this is the case for you, we would certainly recommend is that you look into Google My Business to ensure that your profile is perfected on here.
Technology is the future of marketing, and it is important to stay on top of trends. Online marketing strategies are one way to use technology for your business, but there are many more ways you can use it as well. Here are five online marketing strategies that will help grow your business with technology!
Hardware is an important resource for the success of your business. You have to realize the hardware also improves regularly. However, there is more to making the right hardware improvements than you would expect. While it may be difficult to choose the right ones, this guide looks at 8 suggestions to get you started:
Whether you're a large corporation or a start-up, having a well-defined B2B marketing strategy will help your company's marketing efforts be more effective. To help you get started, here are five effective B2B marketing strategies to implement now. These are not exhaustive, but they're a good starting point. By following these guidelines, you'll be on your way to a more successful business.
If you own a business, you know that developing a marketing strategy can be tricky and is constantly changing. The competition is becoming more difficult by the day, and it appears that new players enter the game every other week. How do you stay on top with all of this change? One way to do so is to implement the following innovative and effective marketing strategies in 2022.
Your best marketing weapon is your website. Even if you generally rely on client referrals, a website with eye-catching graphics and useful content can help you stand out from the crowd and boost your sales.
Google is the king of search engines. There are just no two ways about it. However, it isn’t so easy to get to grips with if you are new to marketing and or owning your own business. You may have excellent products and services, but you have to have a great marketing campaign to get the best out of their potential. Google has some easy ways to gain favor. You can rely on working with known and trusted sources such as news outlets. You can also work with other brands and utilize their reach and respect by Google. Or you can go your own way and do paid searches. But this means you enter into a battle of keywords, key phrases, meta descriptions, images and more. Let’s take one at a time.
Outsourcing is a common practice for businesses to take advantage of. Not only does it help with the costs associated with running a company, but outsourcing can also increase efficiency and employee morale. This blog provides eight advantages of outsourcing for businesses.
