Every businesswoman understands the importance of a strong marketing strategy. However, it’s equally crucial to think about the impact of customer interactions. Aside from enhancing your brand image, they will go a long way to helping you gain increased loyalty from existing clients.
The big question, then, is “How can I use customer interactions to aid the marketing strategies?”. Here’s all you need to know.
The environment constantly changes to reflect recent technological advancements, consumer
trends, and market forces. It's essential to stay on top of the curve and foresee the trends
shaping the market in the upcoming year to keep your brand at the forefront of the online
marketplace.
Focusing on the online side of your business is going to be important, especially when you consider that we now live in the age of technology. There is very little that you can do these days that isn’t going to have a massive impact on your business, either positively or negatively, which is why you want to get it right. In this piece, we’re going to be focusing specifically on the online side of your business, and what you can do to improve this so that your business sees better results. Have we got your interest? Good.
Customer retention is vital to any business's success. When it comes to marketing, focusing your efforts on retention over acquisition can afford you better results and improved customer satisfaction rates. It is 6 to 7 times more expensive to acquire new customers than retain existing ones, and Harvard Business Review states that improving customer retention by just 5% can boost sales by 25 to 95%.
Digital marketing has emerged as a transformative force comparable to none other in today's fast-paced, fiercely competitive business environment. With the ability to connect, engage, and influence customers in ways that were unimaginable a few decades ago, digital marketing has become a crucial development and success strategy. This article explores how comprehending digital marketing's nuances, capitalizing on its potential for transformation, and overcoming common obstacles can pave the way for a more customer-centric marketing strategy.
Instagram is a visual social media network in the competitive world with more than 1 billion monthly users and 500 million daily users. It is the second most popular network behind Facebook and other applications. More than 25 million people are using Instagram to enhance their business.
Instagram provides a great way for businesses to promote their brands on the platform. 90% of Instagram users follow 1 business account and 60% of users visit business profiles per day, and 21% of people say they check it weekly. Additionally, 95 million photos and videos are shared on Instagram every day.
