marketing strategy

Nov 1 2024

Why Wasting Customer Time is the Biggest Marketing Killer

Everyone’s had that sinking feeling at least once, where in this time-wasting rabbit hole. Now, so many businesses are so guilty of wasting money, but wasting time is just as bad (if not worse). Oftentimes, businesses promise something helpful, engaging, or quick—but instead, it leads to fluff, unnecessary clicks, or a checkout process so slow it feels like it’s stuck in the last century.

Yes, customers remember this, and no amount of clever marketing can save a brand that constantly wastes their time. If anything, it drives them away faster, something no one wants. But what are some of these culprits?

Jul 16 2024

Every Marketing Strategy For Product Conversions Needs These

In today's competitive online marketplace, increasing product conversions requires a well-rounded marketing strategy. Simply having a great product is not enough; you need to effectively reach and engage your target audience. 

Let's explore each of these tactics and understand how they can elevate your product sales.

Nov 26 2012

Convert More Visitors to Buyers with High Quality Images and Good Copy

Research shows that 80% of the buying decisions are made by women. Make sure your website color scheme, choice of images and website copy appeals to your women audience. When chosing photos for your new website, keep in mind that people want to see photos similar to themselves enjoying or using your services.

Jan 21 2009

Three Marketing tips for January 2009

Talk up your business. Wherever you go, talk about your business. And talk about your website. Tell engaging stories about how you helped your clients by building their business.

Go to online chat forums in your industry and post comments explaining tips and tricks of your trade or industry. Many people have gained valuable leads this way.